LECTURES & WORKSHOPS

Andy Flynn's Credentials: Creator of the award-winning Adirondack Attic History Project; author of the “Adirondack Attic” syndicated newspaper column and book series; owner/operator of Hungry Bear Publishing; public relations professional for the New York State Adirondack Park Agency Visitor Interpretive Centers in Paul Smiths and Newcomb, N.Y.; award-winning journalist (news reporter for North Country Public Radio, staff writer and editor for the Lake Placid News and Adirondack Daily Enterprise)

MUSEUMS

Build your brand. A publicity partnership should be part of your marketing mix.

Step 1: Learn about the Adirondack Attic History Project model.
Step 2: Andy meets museum staff.
Step 3: Andy meets with potential writers/publishers and museum staff.

Your museum can create a long-term publicity partnership with a local author and publisher and
generate thousands of dollars worth of free publicity each year, leading to annual donations to your
artifact collections — all for little time and no money. Sound too good to be true? Not really.

Just ask the Adirondack Museum in Blue Mountain Lake, N.Y. In 2003, museum curators and author
Andy Flynn created a unique partnership to tell human-interest stories behind the artifacts in the
museum’s collection. Andy’s syndicated column, “Adirondack Attic,” runs in five northern New York
newspapers, featuring an artifact a week. Andy self-publishes a year’s worth of those columns
annually in his book series, New York State’s Mountain Heritage: Adirondack Attic. He has published
five compilations to date. A part of the proceeds from the book sales is donated each year to the
Adirondack Museum’s Collection Improvement Fund to help purchase artifacts. To date, Andy has
given $5,500 in donations. He even volunteers each summer for a Writer-in-Residence program at
the museum and travels around the 6-miilion-acre Adirondack Park teaching people about his work
with the Adirondack Museum — all free publicity. Andy gets access, and the museum gets great publicity.

Lecture: Adirondack Attic History Project: A Model of Historic Preservation Through the Written Word
Learn about the Adirondack Attic History Project model. See if it's right for you.

-National audience (museums, historical societies, colleges)
-Designed for audiences interested in learning how Andy Flynn and the Adirondack Museum used an artifact collection to capture a region’s history through printed stories (syndicated newspaper column and book series) and how they can use this project as a model for their own collection
-Length: 1 hour
-Cost: $300, plus mileage ($0.58 per mile)

Workshop: Artifact to Article: How to Turn a Collection into a Syndicated Column & Book Series Part 1
Andy meets museum staff. See how you can tailor a program to your own needs.

-National audience (museums, historical societies, colleges)
-Designed for museums interested in using the Adirondack Attic History Project model to capture a region’s history through printed stories and programs
-Length: 3 hours
-Cost: $500, plus mileage ($0.58 per mile)

Workshop: Artifact to Article: How to Turn a Collection into a Syndicated Column & Book Series Part 2
Andy meets with potential writers/publishers and museum staff. Recruit talented professionals to help you.

-National audience (publishers, writers, editors, museums, colleges)
-Designed for museums and journalists/publishers interested in using the Adirondack Attic History Project model to capture a region’s history through printed stories and programs
-Length: 3 hours
-Cost: $500, plus mileage ($0.58 per mile)

ROOM RENTAL

Host businesses and organizations are responsible for securing adequate room space for the program.

CONTACT

Reserve your workshop today! Call Andy Flynn at (518) 891-5559.